PEG Begins Pre-leasing at The Vue at Desert Color in St. George, Utah

St. George, Utah – PEG commenced pre-leasing in preparation for the opening of The Vue at Desert Color [“The Vue”], a joint-venture multifamily development with nearby retail in the vibrant Desert Color master-planned community with Woodbury Corporation. The project marks one of the first phases of development on a 49-acre parcel of land that will be developed in phases over the next several years.

This milestone marks the beginning of an ambitious project that will transform the Desert Color area into a dynamic mixed-use destination. The comprehensive plan includes multifamily residences, retail spaces, a grocery-anchored shopping experience, diverse dining options, a town center, the area’s exclusive gas station, and much more.

“The imminent opening of The Vue represents the first step in creating an engaging, amenity-rich community that will serve as a hub for living, shopping, and leisure,” said Cameron Gunter, Founder/Co-CEO at PEG Companies. “We are thrilled to partner with Woodbury Corporation to deliver a project that elevates the quality of life for residents and visitors in this dynamic, growing area of St. George.”

The first phase of the project focuses on The Vue, featuring 180 modern apartment homes spread across four contemporary buildings. Residents will enjoy a variety of high-end amenities, including a spacious clubhouse, a fully equipped fitness center, and a resort-style pool complete with a 140-foot-long lazy river—a first-of-its-kind feature in St. George. Additionally, three retail pads are opening as part of Phase I, offering a range of convenient dining and lifestyle options. Confirmed tenants include Swig, Intermountain Golf Carts, Rosie Nails, MaVie Med Spa, Peach Wave, Chipotle, Jersey Mike’s, Fabulous Freddys, Mobettahs, The Break Sports Bar and Pizza Hut.

Management of the retail spaces will be handled by Woodbury Corporation, while PEG Property Group, the multifamily management division of PEG, will manage The Vue. Looking ahead, Phase II of the development will bring two additional apartment buildings, adding 120 more units to the community.

“The Vue is designed to be more than just a place to live—it’s a lifestyle destination,” said Debra Spohn, Division President, Commercial & Multifamily at PEG. “By blending high-end amenities with hospitality-inspired service, we are creating a truly elevated living experience where residents can enjoy the convenience of urban living, seamless access to retail and dining, and a level of personalized service typically found in luxury resorts. This is all set against the stunning backdrop of St. George, offering an unparalleled balance of comfort, convenience, and community.”

To celebrate the grand opening of The Vue, the community is invited to a special event on May 22nd at 10:00 A.M. The festivities will include food, guided tours of the property, and a ceremonial ribbon-cutting to mark the occasion.

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Media Contact:  Ali Monsen  l  801-783-7334  l  amonsen@pegcompanies.com