Graphic Design & Branding Specialist

Graphic Design & Branding Specialist

PEG Companies is currently hiring for a Graphic Design & Branding Specialist at our headquarters in Provo, Utah. In this role, you will collaboratively work with PEG’s Director of Marketing/PR to deliver and manage several aspects of a comprehensive marketing plan. The objective of PEG’s marketing plan is three-fold:

 

  1. Investors: to increase investor interest and drive potential investor leads to our sales/fundraising team
  2. Project: Improve PEG’s ability to execute successfully at a project level
  3. Broader real estate community: build brand awareness for PEG globally

This strategy may involve the following methods, which you will be expected to master, execute, and analyze:

 

  • Creative brand assets (logo design, general company collateral, etc.)
  • Web presence (website, blog etc.)
  • Social media
  • Event marketing
  • Content marketing (podcast, video stories, educational content marketing, etc.)
  • Email marketing (ESPs, email design, open rate analytics, etc.)
  • Site-based marketing (project signage, display media, etc.)
  • Internet (SEO, PPC)
  • PEG Presentations (PPTX)
Responsibilities
  • Ensure adherence to PEG brand guidelines across company
  • Educate departments throughout company on implementing brand guidelines effectively
  • Develop and implement brand guidelines and logos for specific PEG projects (especially multifamily products)
  • Redesign/streamline PEG PowerPoint presentations and create templates for use across company
  • Assist in managing social media content calenda, build and report on the company’s following
  • Work closely with PEG entities (IGH & PPS) to develop unique brand identities while still representing PEG Companies as a whole
  • Oversee business card design and production
  • Help execute PEG’s email marketing strategy, pinpoint effective ways to boost open rates and ensure proper delivery
  • Organize and regularly update various email lists for marketing purposes in collaboration with PEG Equity team
  • Work with development mangers on project-specific signage needs, find cost effective ways to print large quantities (sourcing from China, etc.)
  • Regularly design and update PEG marketing collateral, real estate flyers, web content, etc.
  • Design/manage PEG swag inventory (especially during Annual Investor Meeting)
  • Help with additional duties as needed
Qualifications
  • Ability to work well independently and collaboratively
  • Strong time management skills
  • Flexible availability, willingness to respond and sometimes work outside regular business hours
  • Strong spelling & proofreading skills
  • Ability to understand and nurture a highly sophisticated, professional brand image
  • Working knowledge of Constant Contact and other ESPs
  • Strong Microsoft Office skills (MS Word, Excel, PowerPoint)
  • Receptive attitude and welcoming of feedback
  • Ability to learn additional software packages (Adobe Creative Suite, Video/Audio Editing)
  • BA/BS required
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